The “Industries and Site Objectives” Tab in the “Benchmarks” Tool

by Phil A.

The “Benchmarks” tool enables you to compare your performance to any or all of iPerceptions’ 15+ industries and 7 site objectives in terms of your visitors’ Overall Experience, Purpose of Visit (Intent) and Task Completion, trended over time. 

The “Industries and Site Objectives” tab compares your website’s performance to any or all of iPerceptions’ 15+ Industries and 7 Site Objectives in terms of Overall Experience and Task Completion.

 

Benchmark_5a.png

 

1) The “Overall Experience by Task Completion” chart examines how your website compares to other individual websites within the Industry and Site Objective that were selected.

2) The dotted lines represent the median Overall Experience and Task Completion ratings for the websites within the selected Industry and / or Site Objective.

3) Hovering over a bubble provides the Overall Experience and Task Completion ratings for that particular website. 

4) Zoom in and out for a more detailed view of individual surveys’ Overall Experience and Task Completion ratings.

 

 Next: Analyzing data in the “Trended Benchmarks” tab

Was this article helpful?
0 out of 0 found this helpful
Have more questions? Submit a request

Comments

Powered by Zendesk